Creative Services
Creative Studio · Brand · Design · Web · Media
Identity built as
an operating system.
From the first logo mark to the brand guidelines your team actually uses — 10 creative services, one studio, no handoff gaps. Strategy-led design for organizations that need their brand to work, not just look good.
7+
Years of
creative practice
creative practice
20+
Brands
shaped
shaped
6
Industry
sectors
sectors
$170
Starts from
logo sprint
logo sprint
MA
Mustafa Aboalazm
Systemic Identity Architect
Co-Founder · Code & Canvas
Co-Founder · Code & Canvas
Senior brand identity designer and business development consultant — 7+ years, 20+ brands, 6 sectors. Former Media Director at Nile Pharma Food. Designs full-cycle identity systems for SaaS founders, AI startups, and design-driven organizations across MENA.
4-ACT METHOD · REFINED OVER 7 YEARS · AVG. 38 DAYS KICKOFF → DELIVERY
01
Discovery & Research
Days 1–6
Brand audit · competitor analysis · color-gap mapping · audience persona · cultural research
02
Brand Strategy
Days 5–9
Purpose · positioning · archetype · voice & tone · value proposition — approved before any design
03
Concept & Design
Days 9–27
Sketches → 2–3 directions → logo system · color · typography · brand elements · applications
04
Refine & Deliver
Days 27–38
2 revision rounds · sign-off · full file delivery · brand guidelines PDF · handover call
10 Creative Services
Strategy, identity,
Strategy, identity,
systems & production.
⭐ MA-03 · Flagship · Brand Identity
Full Brand System
Not a logo — an operating system for your brand. Full strategy document, complete visual identity, bilingual lockup (AR/EN), brand elements, 25–40 page guidelines, and a training workshop. For launches and re-launches at scale.
Brand Strategy
Logo System
Bilingual AR/EN
Brand Elements
25–40 pg Guidelines
Training Workshop
30-day Support
Start Full Brand System → from $1,490
What's included
Extended discovery & competitor research
Purpose · Vision · Mission · Values
Positioning · UVP · Personality · Archetype
Tone of voice · Brand story
Complete logo system (all formats)
Bilingual lockup — designed, not translated
Brand elements: patterns · icons · photo direction
8+ applications · Brand training workshop
$1,490 – $2,975+
5–7 weeks · 50/25/25 payment
MA-01 · Logo
Brand Identity
Logo Design Sprint
3 strategic concept directions → 1 developed to final → every format you need. For MVP startups and small businesses that need a mark with real logic behind it.
$170 – $260
7–10 days · 50/50
→
MA-02 · Brand
★ Recommended
Brand Identity Essentials
Brand audit + competitor research + full logo system + color + typography + 12–18 page guidelines + 3 applications. The right scope for most emerging brands and SMEs.
$640 – $1,065
3–4 weeks · 50/25/25
→
MA-04 · Systems
Design Systems
Visual & Design Systems
Token-driven design systems for digital and print — social kits, presentation templates, Figma component libraries, and reusable assets your team runs without the designer.
$340 – $1,500+
2–4 weeks · Custom scope
→
MA-05 · Web
WordPress
Web Design & WordPress
Responsive websites designed in Figma, built on WordPress or Webflow. UX-led, brand-aligned, mobile-first, bilingual (AR + EN). From landing pages to full corporate sites.
$255 – $1,105
2–5 weeks · 50/50
→
MA-06 · Next.js
Custom Platform
Custom Web Platform
Next.js websites built for SaaS founders and AI startups — performance-first, bilingual EN/AR + RTL, multi-section architecture. 90+ Lighthouse. Full source code ownership.
$1,275 – $2,975
4–8 weeks · 50/25/25
→
MA-07 · Print
Print & Packaging
Print & Packaging Design
Production-ready print collateral — packaging, brochures, company profiles, banners, roll-ups. Proper CMYK file prep for offset and digital printing. Bleed included.
From $22
3–7 days · À la carte
→
MA-08 · Art Direction
Production
Art Direction & Production
Photography, videography, scripting, voice-over, and audio engineering — full content production for campaigns and social. Direction-led, brand-aligned, bilingual scripted.
Custom scope
1–2 weeks · 50/50
→
MA-09 · Social
Monthly Retainer
Social Media Design Retainer
15–20 custom brand-consistent social media designs per month. Custom templates built inside your design system — not stock, not Canva. Bilingual layouts, Figma source included.
$170 – $255 / mo
Monthly · Min. 3 months
→
MA-10 · Full Marketing
Full Retainer
Full Marketing Design Retainer
Social + print + digital + light video. One retainer covering all your brand's content needs — from a single designer who knows your brand. $425–$640/month.
$425 – $640 / mo
Monthly · Min. 3 months
→
À la carte — Stand-alone pieces
For single items without a full engagement. All pieces applied within your brand system.
Business Card
Two-sided · 2 versions · 3 revisions
$22
Brochure
4 pages · A4/A5 · up to 4 folds
$34
Flyer
Bi / Tri / Quad fold
$26 – $38
Promotional Poster
Digital or print · 3 revisions
$26 – $43
Standard Roll-Up
80×200 / 85×200 / 90×200 cm
$30
Single Social Post
Facebook · Instagram · LinkedIn
$11
Social Post Pack × 10
Save $25 on the single rate
$85
Landing Page
Single conversion-focused page · responsive
$170 – $340
Start a Commission
Have a brand to shape?
Send a brief on WhatsApp or email — we'll confirm scope, send a custom proposal, and start within 24 hours of deposit. No start without a brief. No files without final payment.
10% off full prepayment
Source files after final payment
2 structured revision rounds
Arabic & English
Al Obour, Egypt · Remote